Deliberate in Strategy.
Relentless in Growth.
Adicts® is a Growth Marketing Studio based in Germany. We’re scaling Startups & Scaleups
through strategy, journeys, and media - built on a system that works: Beyond Growth.

It means we don’t use a one-size-fits-all approach. We first learn how your business actually works, identify the real levers, and build the roadmap around what moves your numbers.

- Gorillas
- Warner Music Group
- Marriott
- Audi
- BlaBlaCar
- Allianz
- Perspective
Driven by Data.
Defined by People.
You've worked with agencies before. You know how it starts, you know how it ends. We're not here to repeat the cycle. We're here to break it.
At Adicts®, you work directly with the people who scale the brands that set the benchmarks. Brian, Leni, Niklas - in every project, every week, every decision. No junior handoff. No B-team after onboarding. That's not a promise, it's the model.
By design, we work with a limited number of clients. Not as an agency that executes tasks, but as a C-level sparring partner that challenges assumptions, fixes what's broken and gets things going - across strategy, marketing, tracking and automation.
We don't optimize for dashboards. We optimize for bank accounts. And if something doesn't make sense, we'll say so - because blind execution doesn't build businesses, it burns budgets.
If you have a validated product, the ambition to grow, and the trust to let us do what we do best - we'll take you from vision to wins.
Beyond Growth
Growth isn't a hack, a trick, or a lucky break. It's a system - a proven framework that turns validated products into scalable revenue engines. No guesswork. No spray and pray. Engineered to compound.
You'll feel the impact from day one - sharper decisions, cleaner data, budget that stops leaking. But the real power is what happens over time: every test feeds the next, every euro lands where it earns the most. That's when growth compounds.

engineered to compound.
Control the engine
Most companies either burn budget on awareness that never converts - or fight over existing demand at rising costs. Beyond Growth does both as one engine, steered on a data layer that shows real business outcomes.
Meta creates demand and converts it. Google captures what's already there. The data layer connects both and steers the spend. No silos, no excuses - just one number: real contribution to the bank account.
Meta and SEA - both, or nothing.
Builds awareness, interest, desire - and converts. From first impression to purchase, Meta owns the full journey. The audience that doesn’t yet know they need you? This is where they meet you.
Catches the buyer at the moment of intent. Search, comparison, decision. The audience that’s ready and actively looking for a solution - they only convert if they already know you exist.
Run only Meta and you build demand that walks away to Google. Run only Google and you fight for the same scraps as everyone else. The engine needs both combined.
What a customer journey looks like in 2026.
Last-click attribution gives Google 100% of the credit. The 4 earlier touches that built the demand? Invisible in the report. Cut them and the journey collapses.
MER tells the truth. ROAS doesn’t.
Sample of 12 D2C accounts, 90 days. Channel ROAS reflects last-click; MER is total revenue ÷ total ad spend.
Build to compound
Most setups break because strategy, execution and media live in different heads - or different companies. Beyond Growth runs all three as one closed loop. No handoffs between teams, no lost context, no misaligned priorities.
Strategy shapes the journeys. Journeys define the media. Media sharpens the strategy. The compound effect comes from these loops working together - not from each module operating in isolation.
Strategy
Your 6-12 month roadmap with clear priorities, milestones and Plan A, B, C - because growth is never a straight line. KPIs on contribution margin level. No reactive sprinting, no vanity metric theater.
Journeys
From first touchpoint to close. Ads, landing pages, advertorials, lead magnets, CRM automation - plus bulletproof tracking, client- and server-side, so every decision runs on real data.
Media
Meta and Google as one engine, no channel silos. Creative testing at scale, full-funnel media buying, budget allocated where the next euro generates the highest contribution margin.